A Better Way to Learn Cold Email Without Guessing 🧴

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December 19th, 2025

In this issue:

• 📧 Cold Email Tip of the Day

• Cold Emails, Global Freedom, and Real Possibilities 📧

• From Startup Scrapes to Scalable Cold Email Systems 🎙️

• Cold Email Is Not Dead, It Just Grew Up ✉️

📧 Cold Email Tip of the Day

Ask for Referrals When They’re Not the Owner

What This Means: A lot of replies sound like, “This isn’t my area,” or “I don’t handle this.” Stopping there leaves potential on the table. Asking for referrals means using that reply as a bridge to the right person instead of treating it as a dead end.

Why It Works: Most people are willing to point you in the right direction if you make it easy. When you politely ask who owns that area, you convert a “not me” into a warm intro opportunity. It also increases your odds of landing with the actual decision-maker instead of guessing.

How To Use It This Week: When you hear “I’m not the right person,” reply with something like: “Totally understand. Who on your team is best to loop in around (area)?” or “Is there a revenue/ops / HR lead that usually handles this?” Make it a one-line ask that takes them 5 seconds to answer.

Product Highlight:

Our Outbound Backbone: 2M+ Emails/Month on Instantly.ai

We send over 2 million cold emails every month through Instantly.ai — it’s the backbone of our outbound engine. If you’re starting your cold email journey, this is hands down the easiest and most powerful tool to use.

Cold Emails, Global Freedom, and Real Possibilities 📧

Watch the full episode here »

Published: February 6, 2025

On this episode of Passion, Purpose, and Possibilities, I break down how I went from selling my first tech startup to building an Email Outreach Company on the back of cold emails, traveling the world with my laptop, and even turning campaigns into bowls of food for shelter puppies. I share why most people fear cold outreach, the simple mistakes that make marketing feel overwhelming, how we help founders get more sales conversations without becoming “full-time marketers,” and the small daily actions that make email feel more human, less spammy, and a lot more fun.

Upside: You will hear a simple, repeatable way to use cold email to open doors, grow your business, and create more freedom in your life, even if you do not yet have a big audience or brand.

Impact: If you put these ideas into practice, you will stop blasting into the void and start sending thoughtful outreach that gets replies, builds real relationships, and creates both revenue and social impact you can be proud of.

From Startup Scrapes to Scalable Cold Email Systems 🎙️

Watch the full episode here »

Published: November 26, 2025

On this episode of School for Startups Radio, I sat down with Jim Beach to unpack why cold email is very much alive if you treat it as a craft rather than a shortcut. I walk through how I used email in my first startup to raise capital and land customers like Amazon, Apple, Goldman Sachs, and Disney, how that led to building Email Outreach Company into a multi-million dollar agency, and why I tell founders that one genuinely interested reply per 1,000 emails is actually a phenomenal benchmark. We dig into the real levers that matter in 2025: deliverability, copy, list quality, and the smart use of AI, and I explain how we use those levers to turn cold outreach and newsletters into predictable growth engines for more than 150 B2B companies.

Upside: Learn the exact mindset and mechanics I use so you can turn cold email from a “spam risk” into a reliable source of investor calls, enterprise deals, and audience growth.

Impact: If you apply this approach, you can stop guessing with outbound, scale your volume without burning your domain, and build a repeatable system that books meetings for you every single week.

Cold Email Is Not Dead, It Just Grew Up ✉️

Watch the full episode here »

Published: August 13, 2024

On this episode of 21st Century Entrepreneurship, I walk through why cold email remains one of the most potent growth channels when treated as a craft rather than a spam cannon. I share how we used cold outreach to land brands like Bank of America, Amazon, Apple, Goldman, and Disney at my first startup, and why at EOC we would have a fraction of our business today without it. I also break down what has changed in 2024 and beyond, from needing solid infrastructure with multiple domains and inboxes and sending only about 20 emails per inbox per day, to using AI for real personalization instead of lazy mass blasts.

Upside: If you dial in your infrastructure and keep your copy short, clear, and relevant, cold email can still be a predictable engine for meetings, deals, and opportunities, rather than a shot in the dark.

Impact: Treating cold email like a discipline lets you consistently reach investors, partners, and dream customers you would never meet otherwise, while giving you the freedom to design your work and life on your own terms.

High-Performance Cold Email That Actually Books Meetings!

Struggling to land real meetings from cold email? You’re not alone — and you’re not the problem. The cold outreach game has changed, and generic blasts just don’t cut it anymore.

At Email Outreach Company, we’ve perfected a system to make sure your critical messages bypass spam filters, hit inboxes, and convert into real sales opportunities. Using our advanced AI-driven personalization engine and bulletproof sending infrastructure, we help you consistently schedule meetings with decision-makers at top-tier companies.

Leading brands have already trusted us to book meetings with executives from Amazon, Apple, and Goldman Sachs — driving over $5 million in revenue, all through cold email.

Here’s your chance to finally win at cold outreach… without the trial and error.