June 19th, 2024

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Is cold email on its way down?

Money talks; so the question is whether capital is being invested in the cold email market.

Drumroll 🥁 …

Yes, capital is being invested, and at a massive scale. The market is bullish, to say the least.

The Cold Email Software Market is set to explode by 2033. From $2.4b in 2023 to $8.51b in 2033. This growth presents incredible opportunities, but also new challenges that require the right strategies and tools.

Feeling overwhelmed by all the changes? You’re not alone. Many marketers are navigating the same challenges.

Let’s dive into it.

Here’s what you can expect in today’s edition:

• 📊 Explosive Growth: The cold email software market is projected to soar from $2.4 billion in 2023 to $8.51 billion by 2033.

• 🌟 Systematic Sales: A structured approach to sales is crucial for success, emphasizing that hope is not a strategy.

• ✉️ Cold Email Structure: Tailored emails focusing on purpose, problem, solution, and ask can enhance engagement and outcomes.

• 🧠 Personality Insights: Email habits reveal stress tolerance and organizational skills, impacting mental health and productivity.

📰 Upcoming in this issue

• Cold Email Software Market's Skyrocketing Growth 📈

• Mastering Sales with Systemization 🚀

• The Surprising Personality Insights Hidden in Your Inbox 📧

📈 Trending news

• 5 Top AI Email Generators for Personal and Professional Use

• AI is transforming the market research industry

• AI Marketing: Benefits of Data Privacy for Customer-Centric Firms

Cold Email Software Market's Skyrocketing Growth 📈 read the full 726-word article here

Article published: June 17, 2024

Increased interaction with marketing tools in the global market and strategic initiatives by the private players globally may fuel the growth of the Cold Email Software Market.

I just dove into the article "Cold Email Software Market to Grow at CAGR of 13.5% through 2033 – Rising Interaction With Marketing Tools in The Global Market," published by GlobeNewswire.

The forecast is jaw-dropping, predicting growth from $2.4 billion in 2023 to a staggering $8.51 billion by 2033.

A major growth driver is the rise of analytical tools, which are making cold email software more efficient and customizable.

Key Takeaways:

• 📊 Explosive Growth: The market is set to soar by over 3.5 times, hitting $8.51 billion by 2033.

• 🏢 Market Dominance: North America leads, capturing 43.23% of the market, driven by elite tech companies.

• ☁️ Cloud Over Web: Cloud-based solutions dominate with 84% market share, thanks to tech advances and demand.

• 🚀 SME Power: SMEs hold 54.32% of the market, fueled by innovation and R&D investments.

Mastering Sales with Systemization 🚀 watch the full 24-min video here

Video published: May 14, 2024

I was honored to be a featured guest on Bulletproof Selling, where I spoke about improving sales processes and debunked the myth that email is dead, highlighting the transformative power of a structured approach.

Emphasizing that hope is not a strategy, I discussed the importance of robust systems for success, drawing from my journey from tech startup founder to sales expert to reveal the effectiveness of cold email outreach.

I shared how consistency and precision in email communication can significantly boost sales appointments.

Key Takeaways:

• 🌟 "Hope is not a sales strategy.": Emphasize the necessity of a systematic sales approach for better results (00:00).

• 🌍 Digital nomad lifestyle transition: My shift from office-based work to remote, showcasing cold email success (02:36).

• 🛠 Tools like Instantly: Facilitate sending large email volumes safely, crucial for effective campaigns (05:40).

• ✉️ Cold email structure: Tailor emails with purpose, problem, solution, and ask to enhance engagement and outcomes (12:49).

The Surprising Personality Insights Hidden in Your Inbox 📧 read the full 927-word article here

Article published: June 16, 2024

I just read an intriguing article titled "What your 50,000 unread emails reveal about your personality" by Metro, which reveals that one in a hundred Brits have over 50,000 unread work emails.

If just the thought of that is sending cold shivers down your spine, you’re not alone.

While that staggering number might make you shudder, it’s not all doom and gloom, as Dr. Talar Moukhtarian from the University of Warwick highlights that our email habits offer fascinating insights into personality traits such as stress tolerance and organizational skills.

Managing inbox clutter, it seems, is as much about well-being as it is about productivity, with significant implications for mental health.

Key Takeaways:

• 📧 One in a hundred Brits have over 50,000 unread emails, revealing high tolerance for chaos.

• 🧠 Email overload can lead to increased anxiety, decreased focus, and feelings of overwhelm, affecting mental health.

• 🛠 Inbox management offers insights into stress tolerance and communication style, beyond mere organization.

• 🚫 Out-of-office engagement can reduce Monday stress but risks escalating the email avalanche.

My Last $.02

Based on the numbers, very smart people are bullish on the future of cold email.

If they are, I think we all should be.

It’s our job to stay ahead of the game, to learn how to get the most out of cold email, and to make sure that we are getting results to drive our businesses forward.

It’s not easy, but we’ll be by your side to help.

Until next time, happy emailing!

Adam

Adam Rosen
Founder
Email Outreach Company
New York, New York
www.eocworks.com

PS — ready to leverage cold email for more sales? Schedule a call and let's get you started.