Email Marketing Is Still Powerful in 2026 📧

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January 27th, 2026

In this issue:

• 📧 Cold Email Tip of the Day

• Email Marketing Refuses to Die, and That Matters 📧

• Webinar Emails Convert When Copy Follows a Framework 📩

• Cold Email Meets Passport Life 🧳

📧 Cold Email Tip of the Day

Turn Out-of-Office Replies Into Warm Follow-Ups

What This Means: OOO replies often get ignored. Turning them into warm follow-ups means using the return date, backup contact, and context as clues for better timing and cleaner personalization later.

Why It Works: An OOO reply tells you two helpful things: this inbox is active, and the person uses basic workflows to protect their time. It often includes a return date and sometimes a colleague’s name. When you respect those details and follow up after they are back, it can come across as organized and respectful, not random.

How To Use It This Week: When you get an OOO, set a reminder shortly after their return date. Use a simple line like, “Welcome back. Looping back on the note below now that you’re back in.” If they list a colleague, consider a separate, tailored email to that person, focused on the same outcome but tailored to their role.

Email Marketing Refuses to Die, and That Matters 📧

Read the full article here »

Published: January 27, 2026

Email marketing can outperform many digital channels in terms of ROI and engagement, especially when it is well run. It works because brands can reach subscribers directly, not solely through an algorithm. The strongest programs focus on value over volume.

Upside: Treat email like a relationship channel, not a megaphone. Build automated journeys tied to behavior, like an abandoned cart reminder or an onboarding sequence. Keep messages short, mobile-first, and built around one clear action.

Impact: AI is raising the bar on relevance, timing, and segmentation. Trust matters because compliance affects deliverability. Brands that respect opt-ins and preferences can earn more inbox space over time.

Webinar Emails Convert When Copy Follows a Framework 📩

Read the full article here »

Published: January 26, 2026

Webinar invites underperform when the message feels vague, crowded, or forgettable. MarTech points to three copy frameworks that can clarify value and improve registrations. A clear CTA and tighter structure often outperform long agenda dumps.

Upside: Use AIDA to lead with one promise, then prove it, then ask. For a webinar invite, replace long agenda blocks with a single outcome and a single speaker credential. Send segmented versions to cold leads and past attendees, and track clicks.

Impact: These frameworks can make it easier to diagnose and improve email performance. When the dip opens, test subject lines. When clicks dip, tighten the CTA. Teams that monitor conversions and bounces can protect deliverability while scaling promotion.

Cold Email Meets Passport Life 🧳

Watch the full episode here »

Published: February 6, 2025

I’m laying out why cold outreach often fails, and how to fix it faster. For me, it comes down to simple structure, clear intent, and steady practice. I also think the best kind of business growth is the kind that buys you travel freedom and creates more room to give back.

Upside: I stick to a single short email with a single goal and a single ask. I cut the fluff, name the pain, and offer a clean next step. I test it on a small segment first, then expand once replies start rising.

Impact: Cold email still rewards clarity and consistency, not bravado. When you build a repeatable approach, fear drops, and results can improve. And when your outreach is tied to a bigger mission, it’s easier to sustain.

High-Performance Cold Email That Actually Books Meetings!

Struggling to land real meetings from cold email? You’re not alone — and you’re not the problem. The cold outreach game has changed, and generic blasts just don’t cut it anymore.

At Email Outreach Company, we’ve perfected a system to make sure your critical messages bypass spam filters, hit inboxes, and convert into real sales opportunities. Using our advanced AI-driven personalization engine and bulletproof sending infrastructure, we help you consistently schedule meetings with decision-makers at top-tier companies.

Leading brands have already trusted us to book meetings with executives from Amazon, Apple, and Goldman Sachs — driving over $5 million in revenue, all through cold email.

Here’s your chance to finally win at cold outreach… without the trial and error.