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- How EOC Turned Cold Email Into 2:1 ROI 📈
How EOC Turned Cold Email Into 2:1 ROI 📈
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Adam Rosen
September 29, 2025
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September 29th, 2025
Hello, email marketing champions! 🚀
If you want proof that smart outbound still works, start with On The Map.
We rebuilt their program from targeting to copy to cadence, pairing precise cold email with value-first newsletters.
Use the case study to see what changed and why, then tap the warm-up guide and my playbook to keep deliverability high and momentum steady.
📰 Upcoming in this issue
📈 How EOC Helped On The Map Turn Email Into 2:1 ROI
✉️ Scale Email Warm-Up Without Burning Your Domain
🎙️ My Cold Email + Newsletter Playbook
📈 How EOC Helped On The Map Turn Email Into 2:1 ROI
EOC rebuilt On The Map’s outbound from the ground up, pairing targeted cold email with value-packed newsletters to drive consistent, high-quality leads. The result was a documented 2:1 return and a healthier pipeline that prioritized fit over volume.
Key Takeaways:
🎯 Precise targeting, better leads: We focused outreach on the right segments, trading mass sends for conversations that mattered.
✉️ Cold email + newsletter engine: We combined tested cold email sequences with useful newsletters to keep interest warm and replies steady.
🔍 Quality over count: Success was measured by qualified opportunities, not just meetings on the calendar, and building a stronger pipeline.
📊 Proven ROI: The program delivered a 2:1 return, validating email as a profitable channel for the agency.
✉️ Scale Email Warm-Up Without Burning Your Domain
Want bigger sending volumes without tanking deliverability? This guide breaks down how to warm up new domains and mailboxes the right way, then keep your reputation strong as you scale. Think smart setup, gradual ramps, and ongoing maintenance that protects inbox placement.
Key Takeaways:
🧭 Set up right: Configure SPF, DKIM, and DMARC, use a custom tracking domain, and spin up multiple sender mailboxes to spread volume.
📈 Ramp with a plan: Start low, increase daily sends in small steps, and keep a baseline warm-up running even after campaigns launch.
🔁 Rotate and limit: Rotate domains and inboxes, cap daily sends per mailbox, and vary templates to avoid patterns that trigger filters.
🧹 Monitor and maintain: Watch placement, bounces, and spam reports, verify lists, seed and encourage replies, and pause to fix issues fast.
I break down what actually works for growth, clear goals, tight systems, and small lifts that stack up. I also share how I bought a 5,000-subscriber newsletter, grew it to 250,000, and sold it, plus the habits that keep me sharp.
Key Takeaways:
✉️ Treat cold email as a connection: I focus on Person A to Person B, then stack 2–5% gains across list quality, copy, and strategy.
🏗️ Infrastructure first: Today, I scale with many domains and inboxes, strict send caps, and a clean setup so emails land where they should.
📰 Newsletter as a growth lab: I bought The Nomad Cloud at 5K subs, grew it to 250K and meaningful revenue, then sold it for a 17x return.
🧠 Habits drive outcomes: My daily journal, solid sleep, and movement keep decisions crisp, so goals turn into results.
Struggling to land real meetings from cold email? You're not alone -- and you're not the problem. The cold outreach game has changed, and generic blasts just don't cut it anymore.
At Email Outreach Company, we’ve perfected a system to make sure your critical messages bypass spam filters, hit inboxes, and convert into real sales opportunities. Using our advanced AI-driven personalization engine and bulletproof sending infrastructure, we help you consistently schedule meetings with decision-makers at top-tier companies.
Leading brands have already trusted us to book meetings with executives from Amazon, Apple, and Goldman Sachs -- driving over $5 million in revenue, all through cold email.
Here’s your chance to finally win at cold outreach… without the trial and error.
My Last $.02
Hitting ROI with outbound is not about luck. It is about clear ICPs, disciplined infrastructure, and messages that earn replies.
The On The Map results show that quality beats volume, and that a clean setup protects both inbox placement and budget. If your pipeline depends on consistent meetings, these tactics reduce risk, cut waste, and turn email into a channel you can forecast.
Until next time, happy emailing!
Adam
Adam Rosen
Founder
Email Outreach Company
New York, New York
www.eocworks.com
P.S. We’ve built a system that helps you break through the noise and actually land meetings that matter. Click here to book your free cold email audit, and we’ll show you exactly how to turn cold outreach into real opportunities.
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