📩 The Cold Email Script That Books Meetings (Even on Autopilot 🤯)

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February 6th, 2025

Hello, email marketing champions! 🚀

What if booking meetings was as simple as sending the right email? 📩

This week, we’re breaking down the cold email script that’s turning inboxes into meeting machines—proven to land 152 calls in a month. Plus, we’re diving into why email is set to dominate marketing in 2025, outpacing social media and delivering ROI most businesses are still sleeping on.

If you’re ready to automate, optimize, and finally see real results from your outreach, let’s get into it!

📰 Upcoming in this issue

• The Cold Email Script That Could Change Everything 📩

• How I Built a Thriving Business While Traveling the World 🌍📩

• Why Email Marketing Will Crush Social Media in 2025 📩🔥 

The Cold Email Script That Could Change Everything 📩 Watch the full 12-min video here

Video published: January 30, 2025

Cold emails aren’t dead—they’re just being written wrong.

In The Best Cold Email Script for 2025 by Instantly, we get a masterclass on crafting emails that actually get replies.

The secret? It’s all about leading with value instead of selling right away.

This video lays out a three-part framework: an opener that hooks prospects, three follow-ups that reinforce value, and a simple ask: “Can I send you a quick video on how this works?”

With the right messaging, the creator booked 152 calls in a single month—all from cold emails.

If you’re still sending robotic outreach messages, this might just be the reset you need.

Key Takeaways:

• 🤝 Cold email is about trust, not sales: Selling too soon gets emails ignored; adding value builds credibility and boosts responses.

• 🎯 Your offer matters more than your volume: Sending “a bazillion emails” won’t work if your offer isn’t clear, compelling, and solving real pain points.

• 🤖 Use ChatGPT, but don’t rely on it blindly: AI can help craft messages, but unedited, generic AI-generated emails scream "spam" and get ignored.

• 🔄 Follow-up strategically, not aggressively: Three well-placed follow-ups tied to the original email can significantly increase reply rates without being annoying.

How I Built a Thriving Business While Traveling the World 🌍📩 Watch the full 27-min video here

Video published: July 26, 2024

In 2021, I packed my bags, left behind a traditional office, and started building my business while traveling full-time.

Since then, I’ve worked from Hawaii, France, Italy, Germany, and beyond—all while growing a cold email agency that books high-value meetings for clients.

On The Brad Weisman Show, I shared how cold email changed my life. It helped me land major clients like Amazon and Bank of America, secure investors, and even sell my first startup.

With AI-driven personalization and a deep understanding of Google’s latest email filters, my team now helps businesses book meetings and drive revenue—all through strategic cold outreach.

If you think cold email is dead, think again. When done right, it’s one of the most powerful, cost-effective sales strategies available today.

Oh, and you don’t have to wait until retirement to travel the world. I’m proof you can build and scale a business from anywhere.

Key Takeaways:

• 🤝 Cold email isn’t dead—bad cold email is: When done strategically, it can land meetings with Fortune 500 companies and high-value clients.

• 🎯 AI makes personalization easier than ever: The right tools can craft messages that feel like they took 45 minutes of research—at scale.

• 🚫 Google’s new spam filters changed everything: Sending too many emails from one domain can get you flagged; professionals use multiple domains to stay in inboxes.

• ✈️ Work and travel aren’t mutually exclusive: I’ve built a thriving business while living in Italy, Germany, and Hawaii—you don’t have to wait to explore the world.

Why Email Marketing Will Crush Social Media in 2025 📩🔥 Read the full 1,058-word article here

Article published: February 5, 2025

Your social media account can disappear overnight—your email list can’t.

In Why Email Marketing Will Defeat Social Media in 2025, Troy Ericson shares a personal story that proves email marketing is the most reliable, high-ROI tool for businesses today.

Ericson’s journey started with Facebook Ads, but everything changed when a client almost fired him—not because of bad ads, but because their emails were going to spam. Instead of walking away, he solved their email deliverability issues and quadrupled their revenue.

Now, as the owner of E-MailMarketing.com, Ericson has generated over $200 million in client sales, proving email’s long-term power.

If you're still relying only on social media, it’s time to rethink your strategy—because email isn’t just alive, it’s thriving.

Key Takeaways:

• 📩 Email is more reliable than social media: Unlike social media accounts that can be banned or limited, your email list is an asset you fully control.

• 💰 Email delivers the highest ROI in marketing: According to Litmus, email generates an average return of $36 for every $1 spent—far better than social media ads.

• 🚀 Most businesses underuse email marketing: Many focus on posting daily, but they forget to email daily, missing out on serious revenue potential.

• 🔥 Email and social media work best together: While ads and social platforms help, email remains the most consistent way to nurture and convert leads.

My Last $.02

Social media is noisy, unpredictable, and controlled by ever-changing algorithms. But email? It’s direct, personal, and the one channel you own.

The businesses winning in 2025 aren’t just sending more emails—they’re sending better ones. With the right strategy, automation, and messaging, cold email isn’t just surviving—it’s thriving.

So, will you be the one landing in inboxes—or getting lost in the noise?

Until next time, happy emailing!

Adam

Adam Rosen
Founder
Email Outreach Company
New York, New York
www.eocworks.com